Surviving The Business Apocalypse
RESULTS - NOTHING LESS
With the world just coming out of crisis and facing commercial challenges, there has never been a better time to focus on applying proven marketing techniques to get ahead of the pack - and survive. These 8 Proven Pillars of business marketing will immediately ensure you not only survive, but grow and thrive.
We Are All In It Together
Every individual on the planet will be (in their self-isolation) thinking about the consequences of this pandemic – both from a health perspective and in terms of financial security.
You may be a one-person business, a partnership, an employee, a family business, or a small business with several employees. You may run a shop in a town, offer specialist skills and services, or be a trainer, coach, contractor or consultant.
Introducing SME Business Marketing
Video Masterclass
The valuable resource you must have to grow and boost your business in today's planet-wide pandemic - you WILL survive and thrive!
Markets are crashing and millions are losing their jobs across the planet.
People are hoarding - leading to shortages and panic, and our daily lives have been changed beyond recognition.
Okay, putting health considerations to one side for a moment, you and I know there will be a consequence for us once this pandemic is beaten (which it will be).
And that’s a potential economic consequence.
Our jobs, employment, savings, and careers for a start. Some will get out of this with little impact, but for others it may be significant.
That’s enough doom and gloom – listen up …
The Tough Get Going
Fighting Panic and Anxiety
Every crisis, no matter how dire, reveals new possibilities and opportunities for you and your business, but it’s difficult to see them when your brain is being blended with crisis and clouded with anxiety.
Trying to get a firm grasp on YOUR situation and potential opportunities lead to making poor decisions based on fear.
It's paramount you get a grip on those anxieties, and resist the temptation of too much short-term thinking - helping you make smarter decisions for the way ahead.
Believe me, your customers are panicking and looking for leadership – giving you an opportunity to serve them in a way that is more appropriate in this changing world.
You probably don't need much 'talking into' the fact that your marketing sucks
Like every business owner, you are good at the 'work of the work' but too busy and probably not that good at marketing and promotion, and so would be interested in a "business marketing in a box" training.
8 Elegant Business-boosting Marketing Steps
Simple, step-by-step marketing moxie in easy bite-sized chunks.
You get a set of 16 focused videos - each with its own accompanying Handbook, showing you foundational, bedrock marketing principles, with strategies & tactics to go with it.
Your SME Business Marketing Video Masterclass
SME Business Marketing Masterclass was designed for your success. Each and every facet of the course, from its length to action items, was carefully planned to serve that goal.
SME Business Marketing Masterclass
Here’s What You’ll Learn
SME Masterclass Course Overview
TWO HD Videos with each Module - plus an accompanying Handbook and Marketing Action Plan to implement these elegant ideas directly into your business - RIGHT NOW!
1
Module 1: Positioning Marketing verses Selling
If you fail to grasp the differences, you will confuse the key activities that you need to take NOW. Learn the valuable insights sharpen up the processes leading to valuable customer orders and income
2
Module 2: Discovering Your Uniqueness
Learn the one central question a business owner MUST answer, and how to elevate your business way above all your 'competition'. How to make your business unique and stop being seen as a 'commodity', and the 5 steps to craft this.
3
Module 3: Creating Your Most Important Business Asset
Learn why building a house list is critical to your business success, and the best way to create this right now. Why failure to do so will be costly and possibly fatal to your business. Learn and implement the approach that produces your highest return on investment.
4
Module 4: Increasing Customer Order Value
Learn the NINE ways to increase what each customer spends before, during, and after buying from you. Master the techniques super-successful supermarkets use - and implement them directly into your business model.
5
Module 5: Focus on Continuity Income
Learn how to pivot customers into subscribers for greatly increased profits and income. Implement the power of a subscription business model. I teach you the choice of NINE subscription models for your business to get multiple sales from each order.
6
Module 6: Writing a Better Ad
Make your advertising and publicity materials stand out from the crowd by learning the techniques needed to get prospects eager to find out more. Learn the difference between 'lifeboat' and 'lighthouse' marketing techniques and when to apply them. I demonstrate the exact information your advertising material MUST have - the answer will surprise you!
7
Module 7: Coordinating Your Social Proof
Humans are pre-programmed to respond to this powerful trigger, and I teach you how to engineer risk-reversal to tap into that desire. I show you a system that must be baked into your business. I share with you the four best approaches to harness this to your business.
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Module 8: Creating and Making Offers
You will learn the two types of offer to make and how they help close the deal. Master the skill of education-based marketing - something your competitors will have never thought of. Learn the four-letter word that us humans find irresistible to ignore, and how to blend that into your business.
About Dave Litten - Accredited Online Trainer Since 2008
David Litten’s proprietary Projex Academy Masterclass training places a priority on video-based, step-by-step management life-changing training, with the focus of reaping the rewards directly in your business.
Dave is Europe’s No. 1 Management Trainer and brings his extensive 20-plus years training skills to the market place, by helping project managers maximize their skills and earning potential.
Unlike traditional SME training, the video-based SME Masterclass is NOT based on memorizing stodgy bullet-driven slide sets - instead, you´ll immerse yourself in our full color graphic-rich learning experience, making it a snap to implement in your business.
Dave has streamlined the entire study process into easy step-by-step bite-sized chunks with the Projex Academy proven training program, providing you with hours of video - accessible anywhere - using your computer, smart phone or tablet
Dave is passionate about helping folks just like you attain new knowledge and skills and would love to hear from you!
Frequently Asked Questions
When does the course start and finish?
How long will I have access to the course?
SME Masterclass is now open so grab your spot while you can. You can take the course at your own pace and place. The only deadline is your own drive to implement these elegant ideas into your own business!
What if I want a refund?
What skills will this course teach me?
Will these marketing ideas be relevant to my business?
What do I do if I need Help?
My Guidance for you
SME Masterclass evolved from the need of students to pass their PMP exam in one shot - To achieve that goal, SME Masterclass goes far beyond just 'training'. SME Masterclass is something that I am proud of and has helped thousands of employees and business owners boost their job, career and business. I urge you to enrol now, so I can help you start now improving your career and business. I will be at your side every step of the way.
