One of my heroes is Dave Litten (Google him).

'Uncle Dave', as I like to call him, is a world class trainer in all aspects of project management; notably PMBOK® and Prince2®. He's a big name in the field of Project management training and has spent decades being flown all over the world to host PM training courses.

Fast forward twenty years and this jet-set lifestyle prompted Dave to decide to sell his house in Southampton (back in the rainy old country) and move to Spain. Even though this was a few years ago, Dave only just starting to tune down his travelling agenda and spend some time at home working on other ventures: Namely the creation of digital products and training courses.

So, in semi-part-timeish-retirement (if that is the word) Dave runs his business exclusively from his custom designed villa overlooking the Med.

What a life - Creating best selling products in his niche (Project Management) and making money through digital products on the Internet.

A couple of weeks back, I used my air miles to fly over to Spain to visit Dave for his Birthday weekend – a great excuse for a family gathering and few Sangrias by the pool. [On a side note, travel arrangements for my  long weekend in Spain couldn’t have been more screwed due to USAirways overbooking my flight and giving me the honour of being the randomly selected passenger that was bumped off the flight and rescheduled for a new route via London – this turned into a mini-adventure, taking *much* longer than anticipated and adding a whole new level of excitement when I tried to fly home and discovered that I had  forgotten my Green Card so was not allowed on the return flight. Stuck in Madrid with no phone, a maxxed credit card and no Spanglish language skills apart from ordering a large beer and asking for ‘La Quenta Por Favor’… another blog on this adventure will follow – search for Greencard]

Dave and I spent every morning with a selection of Spanish Coffees planning a new http://www.davelitten.com website - aimed at being an insight into his daily life as he creates digital products, develops new project management training courses and generally enjoys his life from his villa in Spain.

Whilst creating his Project Management information products, one of the things that became obvious, is that Dave is very good at was making video sales letters

So while I was building his new Drupal Based CMS Website for Davelitten dot com – Dave started work on a fantastically obvious training product: Create Website Videos dot com is a series of training videos of Dave teaching you/me/everyone how to make Internet Sales Letter Videos to highlight their products and get them online. He uses a commercial product called Camtasia but his entire system could equally be utilised using free screen video products like Jing or Webcast.

As you know, video sales letters are all the rage as streaming video is common, and many people prefer to watch video than read copy (do you?)

You can also upload these to YouTube or Facebook as a marketing strategy (with 2 billion views a day now common, and 24 hrs of content uploaded every minute, video marketing on YouTube is definitely something you should be doing)

Dave has created a simple, join-the-dots tutorial on how he makes his videos sales letters in double quick time.

I am NOT an affiliate for this product, but I think you will want to grab it, especially when you see the price.

Here is the link to Daves video sales letter product, which INCLUDES fill in the blanks sales letter templates!

http://www.createwebsitevideos.com

Check out Daves website as well – he is a charismatic chap, one of my personal heroes and a good old fashioned genuine guy.

Love and Hug’s big fella!   ;)